This is the question I asked myself after reading the article, “Coupons Come to The Wall Street Journal” in the August 12, 2010 issue of AdAge.com. (more…)
Posts by Maggie S.
Should Media Outlets Cater to the Advertiser or the Consumer?
Tuesday, August 17th, 2010Creative Media Idea of the Week
Wednesday, June 2nd, 2010Who says media can’t be creative? Not me. As someone with a background in media planning and buying, I am always on the lookout for ways to give traditional media a twist and make it fresh. (more…)
Why Video Is Still Relevant
If you look at the history of branding, technology has always been a driving force.
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