Posts by Steve E.

Steve E.
Steve E.
30
Aug

Don’t Forget About Internal Marketing

Monday, August 30th, 2010

I asked Google to give me results for the word “marketing” today, and I got 374 million results. (more…)

Steve E.
Steve E.
23
Jun

Who’s The Target Group?

Wednesday, June 23rd, 2010

Many great creative messages never see the light of day because a decision maker feels that it could, maybe, possibly,  be offensive to someone – anyone. (more…)

Emotional Messages Work

Tuesday, February 2nd, 2010

People often make decisions based on emotion and then try to rationalize why they made the decision. (more…)


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Why Video Is Still Relevant

If you look at the history of branding, technology has always been a driving force.

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Anchor Waves Newsletter – December 2011

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