To find success, you need the right map.
Navigation Plans are written by a Plan Manager who understands the business challenges you face. Anchor will implement discovery techniques that uncover your brand challenges and opportunities. These are transformed into measurable success goals for your company. The Navigation Plan is made up of two phases: Charting and Full Sail.
Your Plan Manager will use their experience to select the best communication strategies to achieve your goals. Once there is a clear strategy for marketing, promotion, public relations and sales, Anchor’s award-winning creative crew of writers, artists and programmers will tailor jaw-dropping creative messages to communicate your brand promise. The result is an effective Navigation Plan that will help your business succeed.
A Plan Manager from Anchor is assigned to implement and manage Navigation Plans. They monitor all phases of the plan’s communication strategies, and proactively captain the crew at Anchor that participates in the day-to-day execution of your strategy. Plan Managers schedule ongoing meetings with clients in order to monitor results and make any changes in the plan strategy that might be needed. You can be confident that Anchor will be your marketing partner – contributing to your business success.