Last weekend I managed to watch some of a college basketball tournament, an exceptional high school basketball tournament and a little college playoff hockey (less than exceptional). It’s that time of year when sports fans being seated at a restaurant ask for that perfect spot where they can “see all of the games.” In one… Read more »
Author: Jay Mindeman
Jay Mindeman is the award winning creative director at Anchor Marketing. He is responsible for writing a good portion of the content that the agency produces. He also oversees graphic design and web development. In addition to his work at Anchor, Jay teaches communication at North Dakota's largest university.
Anyone who’s lived in North Dakota during winter can relate to that 1/2 second when you stomp the accelerator and hope you aren’t’ flattened by an 18-wheeler.
In college I worked as a bellman at a nice hotel. I carried bags, delivered room service, unclogged drains (as gross as it sounds in a hotel) and worked until 11pm or midnight. I am not a night owl, so studying was impossible after my shift. It only took a semester or so for me… Read more »
For most of the 20th Century, there was a thin but clear distinction between those writers who considered themselves journalists and those who considered themselves public relations professionals. Journalists claimed the high ground, acting as guardians of the truth for the citizens they served, keeping one suspicious eye on their neighbors in the world of… Read more »
No summer can come and go in the United States without a movie about sharks. This year it was about a giant prehistoric shark called a megalodon (which also happened to be my nickname for one of our first writers here at Anchor – Megan has gone on to do just fine for herself, thank… Read more »
If you have a gamer in your house, you may have heard talk last week about something called E3. It’s a huge video game and technology expo held in California each June, and big companies like EA, Sony and Activision use it to announce their biggest new game titles. To accomplish this, these companies traditionally… Read more »
If you’ve been paying attention to the marketing messages coming your way in the last month or so, you already know that Diet Coke recently rolled out a host of new flavors: Twisted Mango, Ginger Lime, Feisty Cherry and Blood Orange. In the 35 or so years since the drink’s introduction, it has never significantly… Read more »
